Order 66 (Series 2) (5 of 6) - Luminara Unduli & AT-RT Driver - Hasbro - 30th Anniversary Collection (2008)
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Tag Archives: Google Trends

Popularity Of Star Wars Toylines

Ever since Hasbro introduced The Black Series in 2013 there has been much debate about the popularity of various Star Wars toylines. Is The Vintage Collection, despite its cancellation, still more popular? Is the revived Vintage Collection popular again? What about 5 POA figures? Or the Retro Collection? And then there is the question where we all are in the toyworld. How do the various Star Wars toylines compare to other things? Marvel Legends? Funko Pops? Or maybe even S.H.Figuarts? Now I have to say one thing here: this article is not about proving anything or to make anyone feel good or bad about what they collect. I merely try to find out how popular things are on Google. And of course there are some caveats. But I will get to that in more detail in the article. I think it might be interesting to see how various things are trending online. There certainly are some intriguing results. So click through for more info!

Vintage Star Wars Toys

The Empire Strikes Back vehicles and playsets from the golden days

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Is Interest In Star Wars Waning?

Every now and then I check the number of views for The Rise of Skywalker teaser trailer on YouTube. And something interesting can be observed. As of now (nearing end of June 2019) the teaser has almost 29 million views on the official YouTube Star Wars Channel. However, the official first teaser for The Last Jedi is at 44 million views. Now, the TLJ teaser has been online for much longer, so it’s to be expected to have more views. But 15 million more views? Who watches teasers once first trailers are available? So how many of these 44 million views for the The Last Jedi teaser are from the time it was first released? Is it possible that interest for The Rise of Skywalker is so much smaller than for The Last Jedi? So I went to Google Trends and looked at how various Star Wars related searches have been trending worldwide on Google for the past five years, and then I compared that with other franchises. The results may spell trouble for The Rise of Skywalker. Click through for some charts and an analysis!

UPDATE: I added a few more interesting charts, including a comparison with Revenge of the Sith!

Rey in The Last Jedi

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