Wow! A TARGET Reset Surely Means New Product, Doesn't It?
Date: January 17, 2015 at 01:30 PM ET
Topic: Store Reports


If you wonder why we say here at JTA that we would like to see it made illegal for Big Box to sell Star Wars, you really don't have to look that much further than reset season. Retail depends upon product and if product doesn't make it to the store for any reason (Hasbro's fault or not), the shelves look like this ridiculousness for sometimes months on end. Retail is about presentation and anal-retentive space designation. You think that they would just want to "sell" what comes into their stores. But if the layout isn't right, management falls to pieces and they've even been known to hold stuff "in the back" until the layout is just right. (We know no product is currently being held in the back at the moment.) It's sad that this particular TARGET has no clue that they will be waiting a long time for basic figures as well as anything collectors want in general. And let's not forget about that ridiculous price increase. I myself saw Yoda and Darth Vader for $12.99 today. These two figures will probably block the next three cases from arriving. Oh wait, TARGET doesn't get cases anymore. What a complete disaster! So why do people want storeslike TARGET to carry Star Wars collector stuff? Go online! Go!









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