Stormtrooper (With Blast Accessories) (International Toys R Us) - Hasbro - The Black Series [Phase III] (2018)
Star Wars Collectible News, Photos, and Reviews

A Collage Of What Retail Looks Like For Star Wars; Why Can't Target And Walmart Straighten This Mess Out?

Please click the thumbnail below to see an astounding collage of the nothingness that most of us believe represents how brick and mortar looks across the USA. And because this is an anecdotal example, we’d love to have our readers comment (with evidence if possible) to show how your stores look in our comments. For me, this is how every Target and Walmart looks in my area which includes a minimum of five of each store. What’s the point of these stores carrying Star Wars action figures? Yet they seem to possess the power to dictate what Hasbro produces for The Vintage Collection. Yes, Hasbro isn’t responsible for what retail orders, but perhaps Hasbro should impose an order minimum to stock stores. Empty pegs make no sense for retail and support the narrative that no one buys Star Wars. Why would they order more? Special thanks to Jon Morgan for the collage of hell. If you’re on Twitter or any other horrific social media platform, perhaps you can tag Hasbro, Walmart, and Target and ask them what the heck is up. (more….)


I’m so tired of Hasbro and retail.  I would have bought something every time I went to these stores yet always leave empty-handed.  I have been taking pics every time I have visited a Target in the last 4 months including Xmas.  What other company gets to treat shelf space like this?  Such a terribly mishandled line I can’t get Hasbro or Target to respond at all.  My hope is that whatever CEO, COO, or whoever could see this and how this brand is being treated with one of the hottest shows in decades. The fact that I can’t understand why shelves look this way and the fact that this company seems to not want me to have access to their products is even more frustrating.  Let’s not even start with the Hasbro wisdom of excluding SW items from pre-order at the fan event.  I think something is up with SW at Hasbro.  Are they trying to fail on purpose?

— Jon Morgan

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