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TLJ's Great Opening May Not Be Enough To Boost Profits For Licensees

This brisk pace could affect DIS, MAT, HAS, JAKK. Finally! Kimberly Chin from Business Insider has written an article on how the frequency of the Disney Star Wars films (in addition to other factors) may not be ideal for the licensees trying to make money from the merchandise of these blockbuster films. Business Insider has put together a great article which develops excellent points including (1) Disney’s stock was flat even after its latest “Star Wars” flick reported a great box office weekend. (2) Movie sales may not translate into consumer product sales, according to Jefferies Analyst Stephanie Wissink. (3) The frequency of “Star Wars” movie releases may challenge merchandise sales for each movie. This article is worth checking out. It has been a topic we have discussed at length right here at Jedi Temple Archives. Now here it from the people who understand this professionally.

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